As I’m sure you’re aware, Facebook is the largest social media platform on the web with over a billion users worldwide. Users rely on Facebook for news, to keep up with friends and family, and to find out where to shop, dine, and find cultural events in the local community. Facebook is an incredibly powerful marketing tool for local businesses, and every business should make sure to set up a Facebook page. IMPORTANT: Be sure to list your page as a local business, as Facebook has created a unique marketing platform specifically designed for local businesses. Find all the details here: Facebook for Business.